News on Nursing in the Media
August 5, 2013 -- Today's double episode of Disney XD's tween series Lab Rats included a brief but powerful attack on nurse practitioners. The live-action show, which is kind of a sci-fi / action sitcom, focuses on a trio of bionic teens who live incognito with their brilliant inventor father and, you know, fight evil. In this episode, the father's exiled brother and former business partner returns to take revenge and use the teens for nefarious ends. At one point, the father mocks his brother by noting that he has turned into "Dr. Evil...or should I say Nurse Practitioner Evil, since you flunked out of med school!" The brother admits that he was "dismissed" from school for "screaming too loud when I saw the needles." Of course, it's absurd to suggest that failing medical school qualifies you to be a nurse practitioner--despite not being able to handle needles, no less. But the insult will register clearly with the 9-14 year-old males who make up the show's main audience; they will likely absorb the basic message that NPs are losers who can't hack medical school. It's actually a mark of progress that NPs are now well-established enough in U.S. culture that the show creators assumed this audience would get the reference. But it's not surprising that the content of the reference is consistent with the wannabe physician stereotype and the baseless anti-NP messages sent by physician groups and too much of the mainstream media in recent years. In fact, a great deal of research shows that NPs provide care that is at least as good as physicians. NPs are nurses with graduate degrees in nursing who, as a class, have no desire to be physicians. But NPs can and do play a critical role in delivering high-quality, cost-effective care in these difficult times. more...see the film clips or go straight to our petition--please tell Disney and the show creators not to be evil!
December 14, 2013 -- Today the Irish Examiner ran a report by Kevin Keane that featured a remarkable piece of patient advocacy by an unnamed nurse: snatching a scalpel from a physician's hand as he was about to "cut into an elderly patient's vein in order to take a blood sample." The piece describes evidence presented at a recent "medical council inquiry" into allegedly poor care by the physician in 2009 at Midland Regional Hospital, Portlaoise. The nurse, identified only as Nurse X, had apparently asked the physician to insert and draw the blood from a tube. After she took the scalpel away, he reportedly "mumbled something under his breath and had a blank look on his face." Although it may not have taken a lot of health care knowledge to see that this method of drawing blood was a danger to the patient, it did take courage to take a scalpel away from him, particularly in a setting in which nurses apparently are not permitted to draw their own blood samples. The report includes some additional comments from Nurse X to the effect that the physician "just hadn't a clue how to treat a patient," as well as information from a senior physician along the same lines. The scalpel anecdote is brief, but it's a great illustration of the role that direct care nurses can and should play in protecting patients from any threat. We thank Mr. Keane and the Irish Examiner. more...
Media images of health care--like the ones on ABC's popular Grey's Anatomy-- have an important effect on the nursing profession. Many nurses and nursing students feel frustrated when influential media products undervalue nurses. But how can we change what the media tells the public about nursing? Sandy Summers has led high-profile efforts to promote more accurate and robust depictions of nursing since 2001. She has shared her insights in dynamic presentations to groups internationally. She empowers nurses and teaches them how to shape their image into one that reflects the profession's true value. When nurses get the respect they deserve, they will attract more resources for nursing practice, education, and research, so we can resolve the nursing shortage. Sign Sandy up for your next conference, nurses' week celebration, or gala event! All honoraria go directly to support the Truth's operations. When you invite Sandy to speak, you make the Truth's work possible since honoraria are our biggest source of funding. Thank you! Click here for more details.
Our book Saving Lives: Why the Media's Portrayal of Nurses Puts Us All at Risk is available again! If you donate now, we will send you a copy. Saving Lives continues to influence nurses, the media, and members of the public around the world. You can also get the paperback from Amazon. Saving Lives is also available in digital form through Barnes & Noble, Amazon, and iTunes. Saving Lives has won an American Journal of Nursing Book of the Year Award and an award from the international nursing honor society, Sigma Theta Tau. Many nursing professors use the book as a text to discuss nursing in society. You can get a free copy--hard copy or digital--with every $30 donation to the Truth About Nursing!
Tell colleagues and patients the truth! Our "I Am Your Registered Nurse" poster presents nurses as autonomous professionals on whom patients can rely. The poster explains that nurses are modern science professionals who protect and advocate for patients and empowers nurses to meet those challenges. Designed for the bedside, the poster comforts patients by educating them about the care environment and assuring them that nurses are there to fend for them.
Or consider the Truth's "Can Short Dresses Cause Short Staffing?" poster. This one takes humorous aim at the naughty nurse image that continues to haunt advertisements and other media, especially those aimed at males. The poster connects the naughty nurse image with the broader undervaluation that leads to gross underfunding of nursing education, research, and practice, ultimately threatening patients.
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The Truth About Nursing is an international non-profit organization based in Baltimore that seeks to help the public understand the central role nurses play in health care. The Truth promotes more accurate media portrayals of nurses and greater use of nurses as expert sources. The group is led by Sandy Summers, co-author of Saving Lives: Why the Media's Portrayal of Nurses Puts Us All At Risk.
Thank you for supporting the Truth About Nursing's work!
Sandy Summers, RN, MSN, MPH
Founder and Executive Director
The Truth About Nursing
203 Churchwardens Rd.
Baltimore, Maryland, USA 21212-2937
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