Media outreach

Saving Lives program to reach out to the media

Copies of Saving Lives have been donated to the following media makers in an attempt to educate them about the value of nursing. These media makers in turn influence the public about nursing and we hope at least some of them will learn something about nursing, to help end many decades of negative portrayals of nursing.

This program was funded by our members, who for every $40 donation to The Truth About Nursing, donated one copy to the media and received another copy.

copies sent	Recipient	Significance
1	President Obama	Sent along with our analysis of his mostly helpful comments about nurses in the Rose Garden.
4	Nurse Jackie	Sent at the beginning of season 1 along with our analyses on the show
6	Mercy	Sent before the beginning of season 1. Later sent our analyses on the show
6	HawthoRNe	Sent before the beginning of season 1. Later sent our analyses on the show
3	Thor	Kenneth Branagh, Director, Thor (2011 movie to feature Natalie Portman playing nurse Jane Foster, "who shows kindness to Thor's human alter ego Donald Blake."
2	Whoopi Goldberg	In response to comments that nurses are "helpers."
1	Amanda Ripley	writes for Time Magazine
1	Lung Cancer Alliance	In response to the LCA's damaging "Dr. Lung Love" camaign to increase awareness among young people about lung cancer.
2	Evan Briggs	Documentary makers
1	Cape Cod Times	To Cynthia McCormick, who covered us in an article
1	Beth Boynton	Who covered us in her newsletter Confident Voices
1	Canadian Nurse	To editor Lisa Brazeau
1	Nursing Journal of India	To encourage collaboration between our two organizations and to seek media coverage
1	Nursing Review of New Zealand	To Fiona Cassie who covered us in an article
1	City Steam Brewery Cafe	To owner Jay Dumond, who markets a naughty nurse beer. (Hartford, Connecticut.)
2	Amercian Nurses Association	To encourage collaboration between our two organizations and to seek media coverage
4	California Nurses Assocation	To encourage collaboration between our two organizations and to seek media coverage
1	Illinois Nurses Assocation	To encourage collaboration between our two organizations and to seek media coverage
1	Florida Nurses Assocation	To encourage collaboration between our two organizations and to seek media coverage
1	Amercian Academy of Nurse Practitioners	To encourage collaboration between our two organizations and to seek media coverage
1	Amercian Association of Nurse Anesthetists	To encourage collaboration between our two organizations and to seek media coverage
1	Hadassah International	To encourage collaboration between our two organizations and to seek media coverage
4	Pulitzer Prize Board
5	Sigma Theta Tau International	For which we received the the 2009 International Award for Nursing Excellence in Public Print Media
1	National Public Radio	Alicia Shepard, Ombudsman
1	Bill Katz	Documentary maker
1	Ellwood City Ledger	journalist Eric Poole