Problem:
Hospital executives undervalue nurses
Hospital executives undervalue nursing, so they are treated poorly in terms of short-staffing and lack of investment into the profession.
Nurses not offered a seat at the table and nurses don't seek a seat at the table.
Public relations people don't promote nurses, thinking that only physicias matter so only physicians get promoted.
Nurses seen as a cost to but cut rather than the reason that hospitals exist.
Nurses fear speaking to the media.
Nurses threatened not to speak to the media.
Don't understand that hospitals are nursing institutions and should be run by nurses.
See the:
Hospital Executives Project
where we work to educate them about the nature and value of nursing.