NURSING HAS
MORE VALUE
THAN SOCIETY KNOWS
✦ Changing how the world thinks about nursing

We work to expose the truth, reshape the narrative, and elevate the nursing profession worldwide.

The Media's Role in Nursing's Future

We help to improve public understanding of nursing by advocating for better media depictions of nurses — from London to Lagos, from Toronto to Tokyo.

People who understand nurses' true role in health care value nursing more highly. That means greater investment in nursing education, research, and clinical practice across the globe. It means better staffing ratios, and nursing care delivered by real nurses. And it means a stronger profession, improving nurses' ability to save lives everywhere.

🌍 Global Discussion 🌏 Empowering Nurses

Build Respect — Actionable Steps for Global Change

  • 1

    Read our blog

    Follow the latest on nursing in the media

  • 2

    Sign up for news alerts

    Get updates when they happen

  • 3

    Read our FAQs

    To discover the common ways the media reacts to nursing

  • 4

    Read Saving Lives

    Understand why media portrayals puts patients at risk worldwide.

  • 5

    Challenge the media

    When they disrespect nursing, speak out — in any language.

  • 6

    Create your own media

    Nurse-driven stories change perspectives across borders.

  • 7

    Get advocacy training

    Sign up for one of our advocacy seminars

  • 8

    Invite Summers to speak

    Bring our founder and executive director in to empower your nurses

  • 9

    Collaborate globally

    Join nursing organizations becoming part of the Coalition for Better Understanding of Nursing

Explore Our Work

Media Watch

Monitoring and challenging inaccurate depictions of nursing in television, film, and other media.

Explore →

Nurses in Action

Showcasing nurse-driven media from Kenya to Canada, empowering nurses to tell their own stories.

Explore →

Book a Speaker

Book Sandy Summers for inspiring talks that empower nurses and transform perspectives.

Book Now →

Saving Lives

Why the media's portrayal of nursing puts us all at risk.

Get the Book →

Become a Nurse

Explore nursing as a career and learn about the life-changing impact you can make — anywhere.

Learn More →

Nursing Pioneers

Celebrate trailblazers from every corner of the globe who shaped modern nursing.

Explore →

Reviews of Our Speaking Engagements

"Not only did she inspire the graduates with her keynote address, but she also empowered them to take on the new challenges that lie ahead for the nursing community as a whole."

Patricia M. Davidson
Johns Hopkins School of Nursing, USA

"Summers' work resonates globally. Her analysis of nursing stereotypes transcends cultural boundaries and has influenced policy discussions in the UK and beyond."

Prof. Alison Leary
London South Bank University, UK

"Your careful analysis and critique of the various ways that television shows depicted nurses brought new insight to an audience that was hungry to learn."

MarySue V. Heilemann, RN, PhD
UCLA, California, USA

"Thank you for your inspiring and much needed talk. I wasn't exactly sure what you were going to present when I invited you to speak, but you said everything I hoped you would say. My words don't do justice to the impact that your talk had on our participants. Thanks a million Sandy, for your contribution to our conference and advocacy on behalf of all nurses."

Maher M. El-Masri, RN, PhD
University of Windsor, Ontario, Canada

Latest from Our Blog

Our Success Stories
Stay Updated

International Speaking Engagements

Our founder Sandy Summers has inspired audiences across North America, Europe, Africa, and Asia. In August 2026 she will appear in Tokyo at the 30th annual meeting of the Japan Academy of Nursing Administration and Policies. Other notable engagements include the keynote graduation addresses and presentations for Johns Hopkins University, UCLA, and Widener University, keynotes at many nursing conferences, and presentations to audiences in the United Kingdom, Canada, Spain, Saudi Arabia, and Nigeria. She has appeared as a guest on TV and many radio shows. And her advocacy has led to global news coverage on nursing in the media.

Book a Speaking Engagement →

Nurse-Driven Media

To change the way people think about nursing, nurses everywhere must understand that they have a voice. Learn how to create media that highlights nurses' strengths and the value they bring — from local community TV to international campaigns.

Explore Nurse Media Lab →

Join The Coalition for Better Understanding of Nursing

Be part of the solution — a global movement

Ask your nursing school, organization, journal or hospital to join our initiative to change how the world thinks about nursing. Members in 28 countries and growing.

Join CBUN Global
Spread the word worldwide: "Save Lives. Be a Nurse." bumper stickers available in multiple languages. Get Stickers

Contribute to Our Global Cause

Donate Today

Your support fuels media monitoring, advocacy, and educational programs across borders.

Donate

If you are a nurse

Creating accurate, informed media about the reality of nursing is a fantastic first step — anywhere in the world.

Not a nurse?

Educate others on what nurses actually do — it changes lives and elevates the profession globally.

"Anyone can send us a small donation, pushing us all closer toward a world in which every life is valued and everyone can get the care that they deserve."